
Design that Drives Impact
Design that Drives Impact
Hi, I’m Kasif, your design partner for meaningful, human-centered digital products.
Chaldal App & Website Revamp
Redesign of the customer facing eco system to increase discoveribility and enhance overall customer experience and satisfaction.

Chaldal App & Website Revamp

Chaldal App & Website Revamp
Redesign of the customer facing eco system to increase discoveribility and enhance overall customer experience and satisfaction.

Citytouch Redesign
Led the end-to-end redesign of the app and web to enhance usability and open several new revenue channels.

Citytouch App Redesign

Citytouch Redesign
Led the end-to-end redesign of the app and web to enhance usability and open several new revenue channels.

CityCorp - Corporate Banking
Redesigned the experience of CityCorp (previously known as CityLive), to cater to needs of a user base not friendly with the latest technologies.

CityCorp - Corporate Banking

CityCorp - Corporate Banking
Redesigned the experience of CityCorp (previously known as CityLive), to cater to needs of a user base not friendly with the latest technologies.

bKash Distribution Officer App
An app based solution for the largest financial distribution network in the country, which digitised bKash's independent network of 5000+ independent Distribution Sales Officers.

bKash Distribution Officer App

bKash Distribution Officer App
An app based solution for the largest financial distribution network in the country, which digitised bKash's independent network of 5000+ independent Distribution Sales Officers.

Experience
Experience
Experience
Head of Product & Design
Head of Product & Design
Head of Product & Design
Chaldal
Chaldal
May 2025 - Present
May 2025 - Present
Manager, Service Design
Manager, Service Design
Manager, Service Design
City Bank
City Bank
May 2023 - April 2025
May 2023 - April 2025
Assistant Manager, UX & Research
Assistant Manager, UX & Research
Assistant Manager, UX & Research
bKash
bKash
Jun 2016 - Present
Jun 2016 - Present
Co-Founder & Design Lead
Co-Founder & Design Lead
Co-Founder & Design Lead
DeliveryHobe
DeliveryHobe
Jan 2011 - Jun 2015
Jan 2011 - Jun 2015
Brand & Comms Executive
Brand & Comms Executive
Brand & Comms Executive
Aamra Smart Solutions
Aamra Smart Solutions
Jan 2011 - Jun 2015
Jan 2011 - Jun 2015
Skills
Skills
Skills
UX Design
UX Design
UX Design
UI Design
UI Design
UI Design
Product Design
Product Design
Product Design
Design Systems
Design Systems
Design Systems
Motion Design
Motion Design
Motion Design
Visual Design
Visual Design
Product Management
Product Management
Product Management
Design Sprint
Design Sprint
Design Sprint
Interaction Design
Interaction Design
Interaction Design
User Testing
User Testing
User Testing
Usability Testing
Usability Testing
Usability Testing
UX Research
UX Research
UX Research
Leadership
Leadership
Leadership
Mentoring
Mentoring
Mentoring
No-Code
No-Code
No-Code



